AWS BOX Program
Your software in
a bigger market.
Join the Awssome BOX Program pilot and turn AWS Marketplace and AWS programs into real business opportunities, with funding, expert support and a proven model.
BOX Program
Funding
Enablement
Go-to-market
Growth
A joint program with AWS
Why join the BOX Program?
The AWS BOX Program is a collaboration between AWS and Awssome to help independent software vendors (ISVs) accelerate their go-to-market on AWS through Marketplace, co-sell and AWS programs such as funding and private offers.
Reach more customers
Access AWS demand and partner networks.
Transact more easily
A simpler way to get paid.
Grow your pipeline
Co-sell and Marketplace opportunities.
Prove and scale
Test the model, measure value and scale together.
Working together to grow ISVs
AWS
+
Marketplace
Co-sell
Funding
Private offers
$70K+ and 55+ SQLs per solution
The BOX Journey
A clear path from idea to real revenue, with funding and expert support at each milestone.
Ideate — Milestone 1
Define the opportunity with AWS, align on who you sell to and get approved for the program.
Approved
Build — Milestone 2
Put the plan and product in place for AWS Marketplace, and start building co-sell pipeline.
MVP
5 min
5+
GTM — Milestone 3
Go to market with a fully funded lead gen campaign and the sales material to close.
55+ SQLs
"Save yourself the headache work with the AWSsome team. It’s like work that’s waiting gold: take advantage."
Bobbi Stattelman
COO @Falcons.ai
"Awssome gave us the capability to really accelerate that journey into our partnership with AWS."
Vipul Patel
CEO @Nuroblox
"Everyone was surprised how quickly we could get started on AWS. It normally takes months; for us it took about 3 weeks."
Johannes Dancker
CEO @Formbricks
"It took us 3 meetings, maximum 30 minutes each. Less than one day of effort to be listed against many, many days to not be listed."
Hani Chalouati
Co-founder @Guepard
FAQ
Frequently asked questions
Who is the BOX Program for?
The AWS Business Outcomes Xcelerator (BOX) Program helps technology and services partners build and sell solutions that address specific business needs. This includes independent software vendors (ISVs) collaborating with other ISVs to create bundled solutions that combine complementary products. Eligibility includes Validated or Differentiated partner status and AWS co-sell eligibility, either directly or through a partner.
What kind of funding is available?
Eligible partners can access milestone-based cash funding, AWS credits, and support for lead-generation activities. Funding depends on eligibility, completed milestones, and AWS approval. Available amounts should be confirmed against the current BOX Funding Benefit Guide.
Do I need to be listed on AWS Marketplace already?
Yes. The lead ISV must have an existing AWS Marketplace listing and have passed the AWS Foundational Technical Review (FTR). These requirements are not mandatory for the second ISV participating in the bundle.
How is Awssome involved?
Awssome guides you throughout the BOX journey, providing advisory support, readiness assessments, documentation preparation, funding application assistance, and milestone coordination. From Marketplace onboarding and bundle preparation to go-to-market planning and co-selling, we help you navigate the requirements and move forward at each stage.
What’s the time commitment?
The program follows milestones covering solution design, development, market readiness, and sales. The time commitment depends on your solution’s readiness, the scope of the bundle, and the work needed to meet each milestone. A timeline should be agreed at the start of the engagement.
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